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Statistical analysis meets qualitative research

MAXQDA Analytics Pro adds a Stats module to the advanced qualitative analysis features of MAXQDA. Seamlessly quantify your qualitative data and enrich your analysis with evidence and plausibility. Statistically analyze your qualitative data in MAXQDA or import and connect your data with data sets in the Excel or SPSS format.

Data Compatibility

Use Stats to run statistical calculations with your MAXQDA project data. Statistically analyze code frequencies across documents and create new data groups in your qualitative project based on statistical results. Include all parts for your data or use activation to limit the analysis to specific documents and codes. You can also work with Excel or SPSS datasets – just like in any other statistical software package.

MAXQDA Analytics Pro: Descriptive Statistics

Descriptive Statistics

Create simple charts to compare frequencies and percentages for variables or codes. Frequency charts are interactive – remove and merge columns or rows with automatic recalculation of percentages. Create customizable charts and graphs for your results and copy them into the output viewer or directly into your reports and presentations. Calculate descriptive statistics including mean, standard deviation, variance, quartiles, median, and range.

Analyzing Multiple Responses and Matrix Questions

Define sets for survey questions with multiple responses, and easily create combined results tables and bar charts. This feature enables you to compare results across subgroups using crosstabs and grouped bar charts. Matrix questions can be defined using fixed rating schemes, such as “totally disagree” to “totally agree”. With this feature, you can create combined result tables with arithmetic mean and missing values or even create a stacked bar chart.

MAXQDA Analytics Pro: Analyzing Multiple Responses and Matrix Questions
MAXQDA Analytics Pro: Compare Groups

Compare Groups

There are a variety of methods for examining relationships between two or more variables in MAXQDA Analytics Pro. Crosstabs are among the basics that no statistics program should be without: They are easy to customize and can provide valuable insights to anyone – not just statisticians. Highlighting options make interpreting the results quick and easy. If you are looking for something more sophisticated, you can also compare the effect of a factor on different groups with an analysis of variance (ANOVA). t-Test is available for Independent Samples, including test of normal distribution with Shapiro-Wilk, and effect sizes Cohen’s d and Hedges’ g.

Cluster Analysis

Cluster analysis groups cases with similar code occurrences and variable values using various distance measures and grouping algorithms, such as Euclidean distance and block distance. Test different numbers of clusters, view results in updated Typology Tables, and visualize cluster distances in a line chart. This technique helps you understand complex data sets, uncover hidden relationships, and inform decision-making.

MAXQDA Analytics Pro: Cluster Analysis
MAXQDA Analytics Pro: Discover correlations

Discover correlations

One of the most basic statistical procedures to explore relationships within your data is to test for correlations. With the Stats module, you can calculate the two most common correlation coefficients with just a few mouse clicks: Pearson’s r and Spearman’s Rho. Select cases directly in the visualization to remove cases or to save any group of cases as a Data Editor filter or a MAXQDA Document Set.

Scale, Compute & Recode

Creating your own scale can be a good way to properly measure the dimensions you are most interested in. Calculate Cronbach’s alpha to check reliability in MAXQDA Analytics Pro. Save scales as new variables and calculate the sum or mean of the item values. Create new variables by calculating or recoding existing variable values, and mix code frequencies and variable values while computing new variables using standard mathematical operators.

Scale, Compute & Recodes
User Friendly Output Viewer

User Friendly Output Viewer

With MAXQDA Analytics Pro we extend our high standard of usability into the realm of statistical analysis. The integrated output viewer is just one of the many features we’ve implemented to deliver on this promise, but a key one: every table and chart is exported to the output viewer with just one click. There they stay, no matter what you do in the meantime -waiting to be transferred into your report with a simple copy & paste.

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