Analyze focus group discussions with MAXQDA –
by participant or all at once
Focus groups are an effective way of capturing the knowledge, interpretations, and opinions of multiple individuals at once. Qualitative and focus group data analysis software MAXQDA offers a wide range of focus group analysis tools, that makes analyzing these transcripts less time-consuming and easier to process.
All-in-one Focus Group Analysis Software
Automatic speaker detection
Filter comment by age, gender, etc
On-board transcription for audio recording
Powerful visualizations – optionally by speaker
Made by and for researchers
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MAXQDA’s Features for Focus Group Data Analysis
Transcription Tools
Transcribe your interviews within MAXQDA and make use of the onboard transcription tools for focus group discussions that accelerate and ease the transcription process.
Data flexibility
Import focus group transcripts from any common text format (DOC, DOCX, ODT, RTF, TXT). You can add demographic data to create variables and compare interest groups.
Unique Focus group Tools
MAXQDA offers unique and powerful analysis tools which are especially designed for the analysis of focus group discussions. Many other tools are optimized for focus group data analysis.
Efficient analysis
Use the codes and documents created with the automatic speaker detection tool to analyze either on a group level or on an individual level.
Overview at a first glance
MAXQDA’s focus group tools are designed to show you the data you need, such as the Quote Matrix which creates a joint display of themes and quantitative variables.
Reporting made easy
Export ready-for-print reports or create comprehensive visualizations and statistics to illustrate your results and share findings with stakeholders.