All-in-one
Focus Group Analysis Software

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All-in-one Focus Group Analysis Software MAXQDA

Take your focus group analysis to the next level with MAXQDA

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MAXQDA

  • State-of-the-art Focus Group Analysis Software. Easily analyse transcripts, interviews, focus groups, text/video/audio files, and more
  • Advanced focus group tools such as automatic focus group speaker detection, transcription tools, and demographic filters
  • Wide range of visualization tools: word clouds, charts, tables, concept maps, and more
  • Easy to use and learn thanks to its user-friendly interface. We also offer a wide range of free video tutorials and other learning materials ideal for new users
  • 100% identical on Windows and Mac

Free MAXQDA Trial for Windows and Mac

Download our free and fully functional trial version and try MAXQDA with your own research data – or use the included example projects. Once you’ve filled out the form below you’ll receive an e-mail with the download link and free learning resources like our video tutorials and manuals.

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Focus group analysis software
for Windows and Mac.

MAXQDA is the best choice for your focus group analysis. It works with a wide range of data types and offers powerful tools for focus group data analysis, such as coding, visualization, mixed methods, statistical, and quantitative content analysis tools.

All-in-one Focus Group Analysis Software

Use MAXQDA to manage your entire research project. Import focus group transcripts from any common text format (DOC, DOCX, ODT, RTF, TXT). You can add demographic data to create variables and compare interest groups. Organize your data in groups, link relevant quotes to each other, and share and compare work with your team members. Your project file stays flexible and you can expand and refine your category system as you go to suit your research.

Manage your data with the All-in-one Focus Group Analysis Software MAXQDA
Code and retrieve with the All-in-one Focus Group Analysis Software MAXQDA

Code and retrieve

Mark important information in your data with different codes by using codes, colors, symbols, or emoticons. Code quickly via drag & drop or with automatic coding, search for words and organize your thoughts and theories in memos that can be linked to any element of your project. Retrieve your coded segments with one click or use MAXQDA’s powerful search tools to test and develop new theories.

Unique Focus group Tools

MAXQDA offers unique and powerful analysis tools which are especially designed for the analysis of focus group discussions. Many other tools are optimized for focus group data analysis. Transcribe your interviews within MAXQDA and make use of the onboard transcription tools for focus group discussions that accelerate and ease the transcription process.

Unique Focus group Tools with MAXQDA
Find what you’re looking for with the All-in-one Focus Group Analysis Software MAXQDA

Find what you’re looking for

MAXQDA’s focus group tools are designed to show you the data you need, such as the Quote Matrix which creates a joint display of themes and quantitative variables. With MAXQDA’s Lexical Search you can search and automatically code interesting keywords, such as important concepts for your focus group data analysis research. Use the codes and documents created with the automatic speaker detection tool to analyze either on a group level or on an individual level.

Aggregate your data

Never lose track of the bigger picture with MAXQDA’s overview and summary tables. MAXQDA offers overview tables for almost everything, memos, coded segments, links, and so on. You can also use summary tables, with which compressed summaries of sources can be effectively compared and represented. They can easily be integrated into your literature review report.

Aggregate your data with the All-in-one Focus Group Analysis Software MAXQDA
Quantitative evaluation of themes with MAXQDA

Quantitative evaluation of themes

Quantitative aspects can also be relevant in a qualitative research. For example, sort sources according to document variables and compare amounts with frequency tables and charts. Don’t miss the word frequency functions of MAXDictio that make the quantitative analysis of terms and their semantic contexts even easier.

Visualize your focus group data

Whether for your analysis or publication, MAXQDA’s visual tools are tailor-made for qualitative research, and are also very effective for a literature review. Work with word clouds to explore the central themes of a text and key terms that are used or make use of the graphical representation possibilities of MAXMaps, which in particular permit the creation of concept maps.

Visualize your focus group data with the All-in-one Focus Group Analysis Software MAXQDA
QTT: Collect relevant insights and develop new theories with MAXQDA

QTT: Collect relevant insights and develop new theories

MAXQDA 2022 introduces a brand new and innovative workspace to gather important visualization, notes, segments, and other analytics results! The new QTT will support you during the analysis phase after coding and is the perfect space to collect relevant insights and develop new theories.

Download a free MAXQDA 2022 trial now!

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