MAXQDA Professional Trainer:
Kyle Bower, PhD

• Evaluation
• Interview and focus group design
• Thematic and narrative analysis
• Phenomenology
• Mixed-Method

I work with emerging scholars, community organizations and nonprofits, educators, and healthcare innovators and product designers. I offer custom research consulting, workshops & training, and qualitative data analysis support. I am also available for contract research work (recommended for project support greater than 20 hours).

As owner and principal consultant of Cardinal Direction Qualitative Research Consulting, I bring applied expertise in designing and conducting usability studies, leading qualitative evaluation efforts, and training interdisciplinary teams in methodological rigor

I have contributed to advancing qualitative methodology through training, consulting, and scholarship on digital and AI-enhanced tools. My work includes developing frameworks for integrating qualitative data analysis software into research workflows, promoting reflexivity in digital data collection, and conceptualizing the responsible use of AI in qualitative research.

• Hage, D., Bower, K.L., Appert, K., & Beltran, S.J. (forthcoming). Does Stakeholder Input Matter? Alignment Between SGS Regional Priorities and Southern State Plans on Aging
• Paulus, T., Pope, L.M., & Bower, K.L. (2024). Reflexivity in digital qualitative data collection workflows: A meta-synthesis. Qualitative Inquiry.
• Bower, K.L., Lewis, D.C., & Paulus, T.P. (2021). Using ATLAS for Mac to enact narrative analysis: metaphor of generativity from LGBT older adult life stories. Qualitative Research.
• Bower, K.L. (2021). Building an integrated evaluation research project using the five-level QDA method for ATLAS.ti. American Journal of Evaluation.