Private Sector

MAXQDA in the Private Sector

For over 25 years, MAXQDA has stood at the interface between research and the private sector. Sustained development in close collaboration with world-leading experts has made MAXQDA one of the most advanced qualitative data analysis programs in the industry. Today it is used by thousands of companies throughout the world, especially in the fields of consumer and market research.

MAXQDA’s strengths when it comes to research in the private sector include its ease of use which means you can get to work straight away, saving you the cost of expensive seminars and long training periods. Another key reason for MAXQDA’s international success is its flexibility: whether you’re researching qualitatively or quantitatively – or even combining both – MAXQDA features a range of mixed methods functions and the powerful Stats module to give you in depth insights into your market.

Finally, MAXQDA offers clear advantages in its extensive compatibility – from simple texts or PDF documents to images, audio and video files, tables, surveys, webpages, tweets and SPSS data: you can analyze it all! And since it’s available in 15 languages and specifically designed to support teamwork, MAXQDA lets you seamlessly share you work with colleagues across different platforms and different continents. So no matter where you take your research, you’ll be prepared for everything.

MAXQDA Licenses

MAXQDA Single User License

The Single User License is a personal computer-based license. It can be installed on two computers (Windows and/or Mac) as long as both installations are used by the same individual. It’s available from 1 license upwards.

MAXQDA Licenses – Single User License for the Public Sector
MAXQDA
Standard
MAXQDA
Plus
MAXQDA
Analytics Pro
Annual Subscription
from 5 licenses*
$1,710 $2,070 $2,745
Perpetual License
from 1 license*
$1,140 $1,380 $1,800

MAXQDA Portable License

Our portable license for when you’re on the go! It’s fully functional, so you can analyze your data at home, at work, at the library or wherever you are. Install MAXQDA on a USB flash drive for a maximum of flexibility. Work on any Mac or Windows PC of your choice!

MAXQDA Licenses – Portable License for the Public Sector
MAXQDA
Standard
MAXQDA
Plus
MAXQDA
Analytics Pro
Annual Subscription
from 5 licenses*
$1,710 $2,070 $2,745
Perpetual License
from 1 license*
$1,140 $1,380 $1,800

MAXQDA Network License

Our server-based license for teams (from 5 licenses upwards, with a central network admin) allows simultaneous use at the number of purchased licenses. The total number of computers on which the software can be installed is twice as high (floating use).

MAXQDA Licenses – Network License for the Public Sector
MAXQDA
Standard
MAXQDA
Plus
MAXQDA
Analytics Pro
Annual Subscription
from 5 licenses*
$1,710 $2,070 $2,745
Perpetual License
from 1 license*
$1,140 $1,380 $1,800

Voices from the Industry

Sam Ladner, PhD (Amazon Research) in the Private Sector

“I spent several months researching the options, and ultimately decided to trial MAXQDA. We brought in a MAXQDA certified trainer, and bought a network license so that our large team at Microsoft could use the tool. We were not disappointed. […] I was so convinced in its efficacy in the applied qualitative field that I bought MAXQDA for my team when I joined Amazon.”

Sam Ladner, Ph.D.
Senior UX Researcher, Amazon. Adjunct Professor, University of Washington, USA

Prof. Ikuya Sato in the Private Sector

“Easy to learn and very efficient to use. Thanks to the elegant and straightforward design of MAXQDA, you can easily translate flashes of insights into analytical models […] without being bothered by complicated technicalities. Simply the best of all QDA software.”


Prof. Ikuya Sato

Hitotsubashi University, Graduate School of Commerce and Management, Tokyo