12 great reasons to use MAXQDA
MAXQDA – QDA Software Made in Germany
MAXQDA is a professional QDA software that combines a high technical know-how with the creativity and research experience of its developers. This makes MAXQDA one of the best qualitative data analysis tools in the world.
Here’s a quick overview of the most important features and aspects of our QDA software. These features are the reason that MAXQDA is the first choice for thousands of researchers and institutions all over the world. We encourage you to compare MAXQDA with other available qualitative data analysis programs, and we are convinced that you will come to the conclusion that there is no better QDA software than MAXQDA.
If you would like to test MAXQDA, you are welcome to download our free 30-day trial version.
No other QDA Software is Better
There is no “best” QDA software, because your individual preferences, practices, and habits are the key to state-of-the-art results. However, there is no better software than MAXQDA – it maximizes your level of personal customization, so you can optimize your work.
Methods continue to develop, and so do we. From mixed methods to geo-referencing and visual tools, MAXQDA has continued to be on the forefront of methodological developments. This means our users always have the tools necessary to keep up with the changes.
Code The Way You Want To
MAXQDA lets you code the way you think, using verbal and visual connections to draw conclusions and go further.
Code with words to maximize lexical efficiency, or code with over 300 emoticodes to transcend the boundaries of language. Expand the possibilites of teamwork across nations and fields and use nuanced representations to optimize the graphical representaiton of your research.
Expert at Mixed Methods
MAXQDA is the mixed methods expert! You can import and export quantitative data matrices to and from statistics software packages like SPSS. You can turn your codes into variables, use crosstabs, automatically or manually assign variables to your data, and export any part of your project to a spreadsheet.
You can also explore and visualize code frequencies: generate Configuration Tables to explore how often combinations of codes appear in specified documents, and produce bar graphs and pie charts of variables and codes.
User- and Team-Friendly
Your analysis is our highest priority and we have spent the last 22 years developing a QDA software that allows you to conduct your research as easily and efficiently as possible.
MAXQDA is often praised for being intuitive with a short learning curve. You can get started in a matter of minutes! Take advantage of the clear layout structure and intuitive access to your data with four separate work spaces and many shortcuts and quick buttons.
MAXQDA is great for the lone researcher, but that doesn’t mean it can’t be a team player. From the very beginning, MAXQDA has offered unsurpassed teamwork functionality, keeping you and your team moving ahead as one unit. Work together at the same project or simply exchange documents, including their codes. Furthermore, you can establish up to four levels of administrative rights to make teamwork even more secure and productive.
Help and Manuals
MAXQDA has a fully integrated help function that can tell you more about each feature as you are using it. If you want to learn how to work with MAXQDA, you don’t need to look far. We offer various types of media to help you get started:
Strong Community Support
Since its introduction in 1989, MAXQDA has been the No. 1 QDA software for countless users around the globe. Research institutions, companies and individuals on all five continents choose MAXQDA as their trusted software for qualitative text analysis.
First Class Service and Support
We are here for you and we take your questions, problems and requests for assistance seriously. We offer free updates, free e-mail support, and our user forum to answer your questions and solve your problems. If you need help getting started or need more informationen about a special feature of MAXQDA, check out our online tutorials or watch our in-depth video tutorials. We want you to be able to get started right away.
On top of that, you can read or download the free MAXQDA manuals or browse our books and literature section, which gives you an idea of how MAXQDA is being used by qualitative researchers all over the world.
Flexible Purchase and License Options
Whatever your situation, you’ll find a suitable and affordable licensing option. Whether in a network environment, at home, at work, or on the go, you don’t ever have to be without MAXQDA. You can even install the software on a flash drive, making you completely independent of a permanent work station. Students can purchase the fully-functional software for an extremely reduced price.
Strong and Flexible
Qualitative data analysis has many faces: hermeneutic text studies, Grounded Theory and various mixed methods procedures. MAXQDA, with its wide range of tools, has much to offer for any of these approaches to ensure your research is a success.
MAXQDA is a true Unicode software. This not only means that data in all languages can be analyzed, but also that codes, variable names, and search strings can be entered in any Unicode-compatible language. The user interface itself is also available in many different languages – thanks to our large support community around the world who have translated MAXQDA into their respective language.
Visualize and Organize Your Data
Visualize Your Data
MAXQDA offers many convenient state-of-the-art features like the tab view, which allows you to open more than one document at the same time. Toolbars for groups of features can be switched on and off independently and can be placed freely on your screen. You can also arrange the main document and code browsers to suit your needs, choosing between columns, panels, or freestanding windows that can be used on second monitors. The well-arranged display of coding stripes, memos etc. can also be placed on either side of your document. When working with your data in MAXQDA, you will be amazed at the possibilities of illustrating your codes and documents. All colors used in your analysis are user-defined and appear in MAXQDA’s visual tools, such as the Codeline or the Document Portraits.
Unique and Innovative Visual Tools
Take advantage of the possibility to illustrate your results in MAXQDA. The visual tools are innovative and unique features that provide you with new insights into your qualitative data.
Compare and contrast different documents in terms of their codes in the Code Matrix Browser, use the Codeline to get a visual impression of your focus group to see speakers and their themes in sequences, or use the Code Relation Browser to see a visual representation of the co-occurrences of codes. Generate pie charts and bar graphs via statistical tables for variables and codes. This complete set of visual features is fully integrated in our QDA software and you can produce stunning illustrations with just a few clicks. Learn more about the MAXQDA visual tools.
Organize Your Data
MAXQDA is unique in the way it manages your data. In most cases, one research project consists of only one file. MAXQDA allows you to work with many different types of data, such as audio and video files, images, texts and geo data. Retrieve your data with our powerful search manager and save complexes queries so you can spend your time taking your research further. It is possible to import documents and images in various formats like RTF, DOC/DOCX, XLS or XLSX, TXT, RIS, or PDF. Stop converting your data and start your analysis right away.
Code Your Data In The Original Format
You can work with PDF files in their original format. They will look exactly like they do in a PDF reader like Adobe Acrobat. MAXQDA has a powerful and fast PDF engine, whether you’re working with a 2 or 2,000-page PDF document – searching and coding in MAXQDA only takes a fraction of a second. Viewing and navigating through long documents is easy with continuous or page view, the comfortable navigation toolbar, and PDF bookmarks.
You can also import audio and video files directly into MAXQDA. These files can then be coded and visually represented without needing a written transcript!
Research from Start to Finish
We make it easy to take your research from proposal to publication. When you’re busy researching, reference management clients make it easy to keep track of your sources, but how can you analyze the sources themselves? MAXQDA allows you to import bibliographic data from Endnote, Citavi, Zotero, and any other client that uses RIS format. The tagged components (author, publication year, etc) will automatically be precoded, and you can convert information into string or integer variables.
You can also generate professional, sleek reports automatically from MAXQDA. Each activated main code becomes a chapter, while subcodes mark subchapters and contain the coded text. Fully editable and rooted in Word document templates, the ensuing professional report allows for intelligent and painless presentation of your findings, including a title page and a table of contents.
Mapping Tool MAXMaps
No other QDA software makes it easier to create graphic models. Lay out your ideas and hypotheses in conceptual maps that are interactively linked to your data project. Model templates like the Case Model or Code Model automatically set up complex graphical representations with a single click.
MAXMaps is part of all MAXQDA licenses. Its primary task is to give a graphic representation of the different elements of a MAXQDA project. These “objects” can be inserted into the MAXMaps drawing pad and connections can be made in order to visualize a complex network graph. MAXMaps also allows the design of graphs or networks that are completely independent of MAXQDA’s data. All elements of MAXQDA (codes, memos, coded segments, and documents) may be imported into a map. Additionally MAXMaps permits the insertion of so-called “free elements” (text, images, and graphics).
Quantitative Text Analysis with MAXDictio
The MAXDictio add-on is a content analysis tool inside MAXQDA which connects your qualitative data with the world of word-based content analysis. Use the hierarchical dictionaries to automatically and reliably code hundreds of texts in seconds.
MAXDictio is proof that we listen to our customers who repeatedly asked for a tool that would allow them to create an index of the words used in a text, as an additional explorative aid for the evaluation of their texts.
Connect Your Data to the World with Geo-Linking
MAXQDA meets Google Earth™. There are plenty of reasons why many qualitative researchers will be happy to finally have a tool that allows them to analyze data with a whole new level of professionalism. MAXQDA allows researchers to smoothly connect geographical references (e.g. in Google Earth™) with their project data.